The winners of Kelley Blue Book's 2014 Brand Image Award have been announced and we are happy to reveal that Ford won the Best Overall Truck Brand category. The automaker snatched the top spot from Toyota, who took home the award last year, and reaffirmed that nobody makes trucks quite like Ford, living up to their motto "Built Ford Tough."
This is not the first time Ford has won the prestigious award. Out of the six times the category has been presented, the brand has been in the winner's chair five times. With outstanding models like the best-selling F-150, the Super Duty F-250 and the F-350, it's easy to see why Ford is the top choice for buyers who are interested in driving a high-performance pickup truck. Their ability to showcase their brand's characteristics and have them accepted in the automotive market are also main reasons why Kelley Blue Book found them to be a great choice for the award.
If you would like to see which other brands received a KBB Brand Image Award, check out the complete list online. Also, be sure to stop by Westway Ford to view each of our outstanding truck models in stock.
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